Tag Archives: marketing strategy

Content Marketing Should Focus on Content

The best part of your content marketing plan is obviously content. But you’d be surprised how many business owners neglect the quality of the content they provide to their readers. The right content can attract loyal customers and build retention. … Continue reading

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Companies are Turning to Video Marketing Campaigns to Get Customers

Video Marketing is a relatively new platform many are using to launch their businesses. Take Audi’s “Spock vs. Spock” commercial, for example. This article talks about how such a popular commercial isn’t reaching potential customers on their televisions but on … Continue reading

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Optimize Your Marketing Plan With Quick Results

When you are running a business you want immediate results. Your marketing strategy is no different. But as you know, there’s a lot of hurry up and wait. A recent Social Media Today article talks about six easy ways to … Continue reading

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Every Business Should Take Advantage of Search Engine Optimization Services

A majority of customers don’t accidentally land on a company’s website.  A recent article highlights why it is important to implement search engine optimization into your marketing strategy when creating your site. There are search engine optimization services out there … Continue reading

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Getting the Best ROI From Your Social Media Tools

In today’s marketing world, it’s easy for businesses to indulge in social media. Facebook, LinkedIn, and Twitter are all viable tools to market your site to not only get your message out but build brand awareness and increase customers. The … Continue reading

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Branding Strategies and How to Avoid Common Mistakes

Building a brand is like meeting new people. If you don’t nail that first impression you may not get that customer back. You need to have a branding strategy in place to avoid making some of these common mistakes. To … Continue reading

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Build Brand Awareness With the Top Content Marketing Strategies

Content marketing strategies aren’t limited to niche companies on the cusp of greatness. In fact, big brands like Red Bull and Colgate are realizing it’s a great way to gain customers and make them loyal ones. Just like fishing, if … Continue reading

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How Effective is Your Content Marketing Plan?

It’s no secret that traditional marketing budgets are making a shift and are more often favoring digital content over print. It’s a digital fast-paced world out there, and a fly-by-night content marketing plan is not going to cut it. With … Continue reading

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Email Campaign Marketing – 3 Tips to Bring You Up-to-Date

Brands are increasingly realizing that to deliver effective email campaign marketing, they have to reach out to would-be buyers through a diverse platform that covers all the communication bases. There are many relevant channels that cross paths, and learning how … Continue reading

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