Tag Archives: marketing

Overcome Obstacles With an Effective Non-Profit Marketing Strategy

Non-profit marketing strategies offer their own challenges. While for-profit groups are looking for ways to maximize profits, non-profits seek opportunities to help fund their organization. The two have obviously different goals.  A recent article talks about how non-profit marketing plans … Continue reading

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Four Steps Forward, No Steps Back: Facebook Marketing

Ninety-two percent of consumers can’t be wrong, can they? Most consumers trust a personal recommendation from a friend over marketing advertisements. Think about the last new restaurant you tried, was it because of the ad that you saw of their … Continue reading

Posted in Social Media Marketing | Tagged , , , , , , , , , , , , , , , | 1 Comment

Creative Blog Writing Tips For Better Headlines

In order to get the customer in the door, department stores design elaborate window displays. You have to give them something they want. It’s no different with your online content. Creative blog writing begins with offering that enticing headline for … Continue reading

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Loyalty Begins When You Engage Customers

Our lives are made easier by common business practices that include automation, but at what cost? At the end of the day, customers still prefer human interaction. A recent article highlights what companies are doing wrong to engage customers and … Continue reading

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Successful Video Has to Have a Smart YouTube Marketing Strategy

Video has become a popular way for companies to promote their products and services. And where do you think most customers go to find videos – YouTube. However, not every business finds the same success. In order to turn your … Continue reading

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Content Marketing Should Focus on Content

The best part of your content marketing plan is obviously content. But you’d be surprised how many business owners neglect the quality of the content they provide to their readers. The right content can attract loyal customers and build retention. … Continue reading

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Monday Morning Coffee with Bleecker Street Deli

What do you do exceptionally well, and how can you carve it out as your special niche? It’s a simple question that can have a profound impact. Take an example from Bleecker Street Deli, a newly opened, “small but mighty” … Continue reading

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Companies are Turning to Video Marketing Campaigns to Get Customers

Video Marketing is a relatively new platform many are using to launch their businesses. Take Audi’s “Spock vs. Spock” commercial, for example. This article talks about how such a popular commercial isn’t reaching potential customers on their televisions but on … Continue reading

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