Tag Archives: social media strategy

Does Your Content Match Your SEO Strategy?

Creating the right content and maximizing its visibility through a successful SEO strategy go hand-in-hand. Neither can stand alone. Skillfully created content that gets seen and shared by no one doesn’t get you anywhere. Nor will poor content that’s highly … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, SEO, Social Media Marketing | Tagged , , , , , , , , , , , , , , , | 2 Comments

Video: A Powerful Marketing Tool That Never Goes Out of Style

Think back. Just 10 years ago had you ever even heard of YouTube or Facebook? According to Google, last month, 4 billion hours of video were viewed on YouTube. Best estimates say 500 years of YouTube video are watched each … Continue reading

Posted in Consistent Customer Communications, Social Media, Social Media Marketing, Uncategorized, Video Marketing | Tagged , , , , , , , , , , , , , , , , , , , | 2 Comments

Natural Links, Like Sports or Art, Require a Continual Effort … but Worth It

Like learning to golf or mastering the winter garden, creating natural links require effort and consistency — but it’s worth it in terms of giving you more brand strength. Natural links are the key to targeted, effective conversations with the … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Creating Links, Marketing Strategy, Social Media Marketing, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , | 3 Comments

Monday Morning Coffee with Jamie’s Secret Garden

For the discerning homeowner with an eye for beautiful décor, there’s nothing quite like walking into Jamie’s Secret Garden. The store is consistently reset by Jamie herself, bringing whimsical nostalgia and perfect arrangements to even the simplest designs. Her sense … Continue reading

Posted in Blog Writing, Consistent Customer Communications, Pinterest Content Marketing, Social Media, Social Media Marketing, Support Local | Tagged , , , , , , , , , , , , | Leave a comment

How Do You Make Protecting Your Brand a Priority?

In the world of marketing, a company has a limited capability to create an image around its brand. These limits are generally put in place by available funds, but they can also be associated with available time and tools. If … Continue reading

Posted in Brand, Marketing Strategy | Tagged , , , , , , , , , , , , , , , , , , | 2 Comments

Your Social Media Strategy – Do You Know These Truths?

In the realm of using social media to promote your brand, have you taken the time to build out your strategy to ensure you get more bang for your buck? Even if you are doing all of your own social … Continue reading

Posted in Social Media, Social Media Marketing | Tagged , , , , , , , , , , , | 10 Comments

Why Big Brands Need Content Marketing, Too

With all the talk in the industry surrounding the success of social media and social conversations, the focus of industry success stories often falls to smaller brands and how they made a big splash. What about the larger, well-known brands? … Continue reading

Posted in Brand, Consistent Customer Communications, Content Marketing, Marketing Strategy | Tagged , , , , , , , , , , , , , , , , , , , , | Leave a comment

Content Marketing – Just Words on a Page?

Most companies would agree that building a better brand is something they aspire to do. If that’s true, then quality content marketing should be in the cards as an integral part of your brand management strategy. A recent survey showed … Continue reading

Posted in Content Marketing, Marketing Strategy, Social Media Marketing | Tagged , , , , , , , , , , , , , | 2 Comments

Rockin’ the Promo: Things to Know about Facebook Promotions

Here’s a riddle:  At least one out of two people in the U.S. do this every day. Answer:  Hang out on Facebook for about a half an hour. As a business, you’ve got an open door to make an impact … Continue reading

Posted in Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment

Monday Morning Coffee with Vintage Senior Living

Once  upon a time, companies operated in silos, sharing very little information with the public and telling customers only what they wanted to hear. The same was true for organizations responsible for caring for the elderly; a standard that is … Continue reading

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