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Tag Archives: social media
Simple Strategies for Successfully Rebranding Your Company’s Social Media Profiles
Are your social media profiles in line with your current business strategy? Oftentimes we make important business updates and forget to reflect those changes in our social networks. But a total overhaul of social media profiles isn’t always necessary. Instead, … Continue reading
Posted in Brand, Content Marketing, Social Media, Social Media Marketing
Tagged brand, build brand value, business strategy, content, content marketing, content marketing strategy, copywriting, copywriting solutions, engage customers, Facebook, marketing, marketing strategy, rebranding, relationships, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, Twitter, YouTube
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Can I Afford Content Marketing? Introducing the 52 Points Principle
Right now, a competing organization is reaching the “52 points principle” and capturing leads you could have for your business, while seeing their marketing costs decrease. Many organizations ask themselves “can I afford content marketing? And should I?” and the … Continue reading
Posted in Consistent Customer Communications, Content Marketing, SEO, Social Media Marketing
Tagged blogging, content, content marketing, content marketing strategy, copywriting, copywriting solutions, search engine optimization, SEO, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
3 Comments
Four Social Networking Mistakes to Avoid
Wondering how to navigate the never-ending rules and tools within your social media networks? A lot of people do as too often, strategies don’t exist to guide content and sharing, or a company uses their platforms to shout out information … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Online Marketing, Social Media, Social Media Marketing
Tagged brand, brand representation, branding, branding opportunities, content, content marketing, content marketing strategy, copywriting, copywriting solutions, Quality content, social media, social media networks, social media platforms, social media posts, social media tools, social networking, social networking mistakes, social networking mistakes to avoid, social networking strategy, Susan J. Campbell Copywriting Solutions
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Engaging Social Media Fans by Listening
Guess what, there’s a right way and a wrong way to use social media. The wrong way is to blow your entire marketing budget on brand promotion only. Social media is about so much more than tooting your own horn. … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Social Media, Social Media Marketing
Tagged conversation, conversations, customer satisfaction, customers, engage customers, engage social media fans, marketing strategy, public relations, public relations tool, relationships, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
3 Comments
The SJC Beat
You need someone who can listen to your story, understand your market and create the communications strategy you need to succeed. When you partner with SJC Copywriting Solutions, you gain so much more than content; you also gain the ability … Continue reading
Posted in Brand, Content Marketing, Social Media Marketing, Video Marketing
Tagged brand, communications, communications strategy, content, content marketing, content marketing strategy, copywriting, copywriting solutions, key strategy, marketing, marketing materials, social media, Susan J. Campbell Copywriting Solutions, video, video marketing
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Trends in Content Marketing
Content marketing is continuously occupying a more important role in professional marketing strategies. For three years now, the Content Marketing Institute (CMI) has partnered with MarketingProfs to present key trends in content marketing. The 2013 B2B Content Marketing Benchmarks, Budgets … Continue reading
Posted in Content Marketing, Marketing Strategy, Mobile Content Marketing, Newsletter Marketing, Nonprofit Marketing, Online Marketing, Pinterest Content Marketing, Social Media Marketing
Tagged blog, blogs, content, content marketing channels, content marketing expenditures, content marketing strategy, content marketing trends, copywriting, copywriting solutions, Facebook, LinkedIn, marketing, marketing strategy, pinterest, return on investment, ROI, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, trends in content marketing, Twitter
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How to Post an Effective Guest Blog
Being creative about getting your message out is one thing, but knowing the best sources in which to attach your brand could be invaluable. One way to do so is to guest blog on other websites. In order to do … Continue reading
Posted in Blog Writing
Tagged blog, blogging, blogs, content, content marketing, content marketing strategy, copywriting, copywriting solutions, guest blogger, guest blogging, marketing, marketing strategy, relationships, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
2 Comments
Link Building for Lead Creation: Fight Your Way Through Web Spam
Why is link building like the upcoming election? The more links you have to authority, high-quality sources in your content, the more likely your chances of being the selected as the top “candidate” on Google or other search engines that … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Creating Links, Link Building, Marketing Strategy, Online Marketing, SEO, Social Media, Social Media Marketing
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, external links, fighting spam, keyword, keyword focused writing, keyword optimization, keywords, lead creation, link building, marketing, marketing strategy, SEO, SEO writing, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, tagging, Web presence, web spam
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Share the Journey
Newsflash: people genuinely are interested in the background of your company. Consumers truly want to know your roots. Where did you begin? How did you make it? Who helped you along the way? We are interested in knowing the story. … Continue reading
Website Appeal Getting Stale? Why You Should Update Your Website
Most people view maintenance on their cars like routine oil changes and tire rotations as a necessity, so why is it when it comes to the longevity of website appeal we tend to think the site will take care of … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Website
Tagged content, content marketing, content marketing strategy, copywriting solutions, drive traffic to your website, engage customers, marketing strategy, social media, social media tools, Susan J. Campbell Copywriting Solutions, website maintenance, website management, website marketing, website traffic
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