Category Archives: Video Marketing

3 Tips to Inspire Social Media Marketing Wins through the New Year and Beyond

As we construct content strategies for 2013, it’s helpful to look back and examine social media marketing wins that stood out last year.  Just as history can help minimize repeat mistakes, a brief examination of previous social media marketing wins … Continue reading

Posted in Blog Writing, Content Marketing, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , | 3 Comments

What Truly Constitutes Unique Content Marketing?

It’s the goal of every firm out there – to secure a coveted top position in the search engine rankings. But with so much content out there vying for a piece of your audience’s attention, how do you make that … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Online Marketing, SEO, Social Media, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Dress for Success: Strategize

Susan J. Campbell Copywriting Solutions, LLC is a marketing company dedicated exclusively to campaigns and content creation for non-profits and SMBs. The sole business purpose is to provide a new avenue of promotional effectiveness for these brands so they can … Continue reading

Posted in Content Marketing, Marketing Strategy, Nonprofit Marketing, Social Media, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , | Leave a comment

Small Business Revolution

According to an article at SocialNewsDaily.com, small businesses are embracing social networking while 10% are still struggling with their online presence. Where do you land? Is your effort put forth, yielding results?

Posted in Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , , , , , , | 3 Comments

A White Paper, A Powerful Marketing Tool

White papers — at one time they were technical, dry and frankly rather boring to read. Today, a new trend has emerged. Companies are increasingly using the white paper to function as a more interesting marketing piece. Should you be … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Copywriting, Mobile Content Marketing, Social Media, Social Media Marketing, Video Marketing, White Paper Marketing | Tagged , , , , , , , , , , , , , , , | Leave a comment

Your Content Marketing Snow Day

Right now, a competing organization is reaching the “52 points principle” and capturing leads you could have for your business, while seeing their marketing costs decrease. Many organizations ask themselves “can I afford content marketing? And should I?” and the … Continue reading

Posted in Content Marketing, Marketing Strategy, Video Marketing | Tagged , , , , , , , , , , , , , , | Leave a comment

Video SEO Strategy and Creative Conflicts for Your Business

Video is a useful tool for marketing campaigns. But when your video SEO strategy and creative influences conflict, who wins? Nobody. This is why it’s important to integrate the most valuable aspects of both creative and technical components of SEO. … Continue reading

Posted in SEO, Video Marketing | Tagged , , , , , , , , , , , , , , | 3 Comments

Wildfire Marketing

How many times has a friend or family member shared a funny, viral YouTube video with you? It’s amazing how such content spreads like wildfire isn’t it? Millions of views usually gets the creators of the amateur video a spot … Continue reading

Posted in Content Marketing, Copywriting, Mobile Content Marketing, SEO, Social Media, Video Marketing | Tagged , , , , , , , , , , , , , , , | 1 Comment

Collecting Stuff: Part of Hot Trends in Social Media

Collecting stuff – it’s hot. Perhaps it’s shows like “Hoarding: Buried Alive,”or “Antiques Roadshow,” or the return of toys to the shelves this holiday season that were popular decades ago. Maybe it’s something more primitive that rests within us to … Continue reading

Posted in Brand, Content Marketing, Marketing Strategy, Pinterest Content Marketing, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , , , | 1 Comment