Tag Archives: content marketing

Popularity or Search Engine Optimization, Which One is Getting You on Top?

Posted on July 18, 2013 by admin

Search engine optimization is a lot like high school. It takes time to become the popular kid, and some work to maintain that reputation. Your company may be facing similar strides online. Being the new business on the block has … Continue reading →

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Social Media Tools Go Beyond Just Facebook and Twitter.

Posted on July 10, 2013 by admin

If there’s one thing that National Small Business Week has taught us is that there are more social media tools available that just Facebook. If you haven’t made the move to using social media as a part of your day-to-day … Continue reading →

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How to Make Your Blog More Appealing

Posted on July 9, 2013 by admin

In order to make your blog appealing you must carry on the excitement of the headline. The headline and the first paragraph are the most important components of any blog. If you do these two things well, you will make … Continue reading →

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Creating Content: Four Ways to Make a Big Splash

Posted on July 5, 2013 by admin

Let’s face it – getting content into the hands of viewers is not the hard part. The Internet is flooded with waves of material, vying for even a tiny slice of people’s attention. The real challenge is creating content that … Continue reading →

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Does the Boss Know About Your Content Marketing Strategy? They Should.

Posted on July 4, 2013 by admin

There are five key benchmarks when creating your content marketing strategy: findable, readable, understandable, actionable, and shareable. To develop your content marketing strategy you need to start by developing a successful execution plan. Through your plan, you can tap into … Continue reading →

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Overcome Obstacles With an Effective Non-Profit Marketing Strategy

Posted on June 27, 2013 by admin

Non-profit marketing strategies offer their own challenges. While for-profit groups are looking for ways to maximize profits, non-profits seek opportunities to help fund their organization. The two have obviously different goals.  A recent article talks about how non-profit marketing plans … Continue reading →

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Four Steps Forward, No Steps Back: Facebook Marketing

Posted on June 26, 2013 by admin

Ninety-two percent of consumers can’t be wrong, can they? Most consumers trust a personal recommendation from a friend over marketing advertisements. Think about the last new restaurant you tried, was it because of the ad that you saw of their … Continue reading →

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Creative Blog Writing Tips For Better Headlines

Posted on June 25, 2013 by admin

In order to get the customer in the door, department stores design elaborate window displays. You have to give them something they want. It’s no different with your online content. Creative blog writing begins with offering that enticing headline for … Continue reading →

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Loyalty Begins When You Engage Customers

Posted on June 21, 2013 by admin

Our lives are made easier by common business practices that include automation, but at what cost? At the end of the day, customers still prefer human interaction. A recent article highlights what companies are doing wrong to engage customers and … Continue reading →

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Here Are a Few Blog Writing Tips to Consider

Posted on June 18, 2013 by admin

Blogs have become a popular channel for businesses looking to connect with potential customers but they can also be a great way for bloggers to get some bylines. Here are some helpful blog writing tips to keep in mind. Blogging … Continue reading →

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