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Tag Archives: marketing
ABC’s of Writing a Press Release
Writing a press release that quickly captures attention does not have to be a complicated process, but it is an essential one. Every business should be generating good PR, and a press release is a great way to inform potential … Continue reading
Posted in Content Marketing, Press Release Writing
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, marketing, marketing strategy, press release, press release writing, search engine optimization, SEO, SEO writing, social media, social media tools, Susan J. Campbell Copywriting Solutions
1 Comment
Video Marketing – Have You Taken the Leap?
The buzz throughout the online marketing world is the importance in video marketing and what this tool can do for your brand and your business. If you’ve jumped on board, you’ve discovered the viral effects this type of marketing can … Continue reading
Posted in Brand, Content Marketing, Social Media Marketing, Video Marketing
Tagged brand, build brand value, company brand, content marketing, content marketing strategy, copywriting, copywriting solutions, engage customers, marketing, marketing strategy, pinterest, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, video, video marketing, Web presence, web video
1 Comment
Do a Webinar, and Build a New Community That Thinks You’re Amazing
Want to have thousands of people promoting the great benefits of your product or service around the clock, across multiple platforms and without you ever needing to be there? Consider a webinar. You may be wondering “Should I do a … Continue reading
Posted in Content Marketing, Webinar marketing
Tagged blog, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, how to host a webinar, marketing, marketing strategy, relationships, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, web video, webinar, website
2 Comments
Java with Jenn
Welcome to the latest edition of our Monday Morning Coffee Talks. Meet Jenn Milbourne, one of the dynamic members of the SJC team, and someone who took a very interesting path to arrive in the place she is today. Read … Continue reading
Posted in Content Marketing, Monday Morning Coffee
Tagged blog, blogging, blogs, coffee, coffee talk, content, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, customers, engage customers, marketing, marketing strategy, relationships, social media tools, Susan J. Campbell Copywriting Solutions, team, teamwork
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Newsletter Marketing – an Often Overlooked Means of Generating Referrals
“Work smart, not hard,” a wise person once said. Many times business owners forget that their current customer base is a great source of future income streams. Instead of generating leads the hard way, why not let your customers bring … Continue reading
Posted in Content Marketing, Newsletter Marketing
Tagged content, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, customers, email marketing, enewsletter, engage customers, marketing, marketing strategy, newsletter, newsletter marketing, relationships, social media tools, Susan J. Campbell Copywriting Solutions, website
6 Comments
Why You Need an Expert Writing Your Blog
You have your website up and running and you’ve added a blog tab for your customers and interested parties to read the valuable content you provide. You even consider yourself a good writer, but is that enough to make sure … Continue reading
Posted in Blog Writing, Content Marketing
Tagged blog, blogging, blogs, content, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, engage customers, marketing, marketing strategy, SEO, SEO writing, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website
4 Comments
Now That You Have Them, What Will You Do to Engage Your Audience?
Remember catching a firefly on a summer night as a child, or maybe catching a brilliant jar full? In some ways, it’s a little bit like engaging your audience with content marketing tools. The question is the same: now that … Continue reading
Posted in Brand, Content Marketing
Tagged blog, blogging, brand, build brand value, company brand, content, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, customers, engage customers, Facebook, marketing, marketing strategy, retweet, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
10 Comments
The Importance of Relevant Content in Search Engine Optimization
Search Engine Optimization (SEO) is not about just throwing a bunch of unrelated key words together in the hopes of getting noticed. In fact, if that’s your strategy, you’re likely to get flagged as SPAM and go straight to the … Continue reading
3 Tips to Successful SEO
SEO – you know you’ve heard and seen the acronym countless times, but what does it mean to your online experience? Should you care? If you want to be found by your target audience searching online, SEO, or search engine … Continue reading
Posted in Content Marketing, Copywriting, SEO
Tagged blog, blogging, blogs, content, content marketing, content marketing strategy, copywriting, copywriting solutions, engage customers, keywords, marketing, marketing strategy, search engine optimization, SEO, SEO writing, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
2 Comments
Tips to Include Case Study Copywriting in Your Content Marketing
How much of your copywriting budget do you set aside for writing and promoting the case study? Have you recognized the value in developing and marketing this content? If you have happy customers, you have an opportunity to turn that … Continue reading
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