Tag Archives: social media campaign

How Do You Make Protecting Your Brand a Priority?

In the world of marketing, a company has a limited capability to create an image around its brand. These limits are generally put in place by available funds, but they can also be associated with available time and tools. If … Continue reading

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Your Social Media Strategy – Do You Know These Truths?

In the realm of using social media to promote your brand, have you taken the time to build out your strategy to ensure you get more bang for your buck? Even if you are doing all of your own social … Continue reading

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Why Big Brands Need Content Marketing, Too

With all the talk in the industry surrounding the success of social media and social conversations, the focus of industry success stories often falls to smaller brands and how they made a big splash. What about the larger, well-known brands? … Continue reading

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Rockin’ the Promo: Things to Know about Facebook Promotions

Here’s a riddle:  At least one out of two people in the U.S. do this every day. Answer:  Hang out on Facebook for about a half an hour. As a business, you’ve got an open door to make an impact … Continue reading

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Why Should I Invest in Social Media?

This is a common question asked by business owners throughout multiple industries. For some, they don’t see it as a tool for reaching new customers as their target audience is not generally engaged in social media networks. For others, they … Continue reading

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Mobile Content Marketing – Google Reports It’s Hot

Want to make more impact with your advertising dollar and maximize your mobile content marketing strategy? As the old saying goes, timing is everything. And according to Google, that timing should coincide with events occurring in popular culture. The company … Continue reading

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Developing a Powerful Social Media Strategy

Any project is only as good as the plan set forth to accomplish what is intended. The proper use of social media to grow and enhance your business’ marketing strategy is no different. Social media is a great avenue that … Continue reading

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10 Tips for Social Media Etiquette

Social Media can be an important part of your marketing mix, but sometimes when we get behind a computer we forget that there is still a code of etiquette to abide by. There are certainly unspoken rules that need to … Continue reading

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Can Facebook Help my Business?

Facebook is no longer just for fun – it’s now an integral part of many successful marketing strategies. It has become popularized because it’s a cheap and easy way of gaining exposure, and lots of it. For example, let’s say … Continue reading

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I Don’t Have Time for Social Media

How many times have you uttered this statement? You know the value social media brings to the table, but you just can’t justify the time spent making it happen. You’re too busy with customer calls, appointments, meetings and everything else … Continue reading

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