Tag Archives: social media strategy

Collaborating for New Content Ideas = Better Listening

Today, we can do it all. We can utilize journalistic skills, create video, write well-read blogs and start social media campaigns … giving you distinct pathways to reach your audience and creating a fusion like you’ve never had before. The … Continue reading

Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , | 5 Comments

Leveraging Content Can Aid Sales Efforts

We’ve all heard the expression that content is king. Good content marketing can serve several functions.  Certainly it helps with search engine optimization and aids sites in attracting attention. It can also be useful in improving social networking efforts. An … Continue reading

Posted in Content Marketing, Marketing Strategy, SEO, Uncategorized | Tagged , , , , , , , , , , , , , | Leave a comment

Monday Morning Coffee with CAP St. Joseph

Social media has long been a powerful tool in the marketing strategy – when you consider long in terms of technology. While five years ago most of us really didn’t have any idea what Facebook was and Pinterest didn’t even … Continue reading

Posted in Consistent Customer Communications, Marketing Strategy, Monday Morning Coffee, Social Media Marketing, Teamwork | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Keeping Your Business Front and Center with Blogging

Blogging is a relatively new concept in marketing and promoting your business, but it provides a great way to connect with your current and future customers. According to a Blog Marketing article, there are a few things you can do … Continue reading

Posted in Blog Writing, Content Marketing, Email Marketing | Tagged , , , , , , , , , , , , , | 3 Comments

Why You Need Marketing Help: It’s Helpful. And You Want More Customers.

Help Wanted:  Must be creative, savvy, affordable. Must have an intuitive sense of what works to generate leads and manage a lot of work in a little time. Must totally love seeing my brand grow. Sound like a fit? It … Continue reading

Posted in Brand, Content Marketing, Editorial Calendars, Marketing Strategy, SEO, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , , , , | 5 Comments

Monday Morning Coffee with the St. Joseph Convention & Visitors Bureau

Welcome back to our Monday Morning Coffee posts. Our recent efforts in this series have shifted away from our talented team to focus on innovators within our community. We look for companies or organizations making an impact in Northwest Missouri, … Continue reading

Posted in Brand, Marketing Strategy, Monday Morning Coffee, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , , , , , | 1 Comment

Monday Morning Coffee with United Way of Greater St. Joseph

Welcome to another Monday Morning Coffee. If you joined us last week for our foray into local business success, you had the privilege of exploring the social media success of Collision Repair Specialists. We are having a great time contacting … Continue reading

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Social Media – The Engaging Experience

The buzz around a number of industries is the importance of social media as a tool to communicate with customers. But, how many of you are using it as an engaging experience? Are you truly seeking the opinions and feedback … Continue reading

Posted in Brand, Consistent Customer Communications, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , | 5 Comments

Making the Most of Your Twitter Skills

What is it about that little blue bird that has everyone so chirpy? Like it or not, Twitter has become a powerful communication tool that marketers cannot afford to ignore. To fully leverage this platform, however, requires some planning and … Continue reading

Posted in Marketing Strategy, Social Media, Social Media Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , | 3 Comments

The Power of the White Paper: Try It as Part of a Focused Content Marketing Strategy

Good news:  If you’re producing great marketing content for your organization, you’re already well on your way to a great quality white paper that can increase site traffic across all your content marketing platforms. Get ready to learn about the … Continue reading

Posted in Content Marketing, White Paper Marketing | Tagged , , , , , , , , , , , , , , , , , | 6 Comments