Tag Archives: social media tools

Simple Steps to Create Blogging Success

Whether you’re trying to improve communications with your employees or reach new customers, blogging is an important part of the marketing team. Blogging success has to start with putting yourself on the other side of the computer. At the very … Continue reading

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Your Content Marketing Snow Day

Right now, a competing organization is reaching the “52 points principle” and capturing leads you could have for your business, while seeing their marketing costs decrease. Many organizations ask themselves “can I afford content marketing? And should I?” and the … Continue reading

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Video SEO Strategy and Creative Conflicts for Your Business

Video is a useful tool for marketing campaigns. But when your video SEO strategy and creative influences conflict, who wins? Nobody. This is why it’s important to integrate the most valuable aspects of both creative and technical components of SEO. … Continue reading

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Merry Christmas: From the SJC Team

As the craziness continues this time of year, today is the perfect day to slow down and remember the miracle that led to the celebration of Christmas day. It is this sacrifice for which we are never worthy and eternally … Continue reading

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Monday Morning Coffee with Chase Candy Co.

Yes, the Mini-Moment: Iconic 135-Year Old Candy Company Surprised by Facebook Success Engaging customers today is all about the mini-moment. A special combination of cherries, chocolate and crushed peanuts – steeped in nostalgia – doesn’t hurt either. The Chase Candy … Continue reading

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Firms Over Freelancers: An Effective Business Solution

More often than not, two hands are better than none. Such is the case of choosing between a web design firm or a freelance web designer. Both are viable options in today’s marketplace but which one is the most reliable … Continue reading

Posted in Content Marketing, Marketing Strategy, Social Media Marketing, Website | Tagged , , , , , , , , , , | 3 Comments

Wildfire Marketing

How many times has a friend or family member shared a funny, viral YouTube video with you? It’s amazing how such content spreads like wildfire isn’t it? Millions of views usually gets the creators of the amateur video a spot … Continue reading

Posted in Content Marketing, Copywriting, Mobile Content Marketing, SEO, Social Media, Video Marketing | Tagged , , , , , , , , , , , , , , , | 1 Comment

8 Ways to Improve Email Marketing

All too often, marketers under utilize some of their best available resources. With the social media hype, email often gets pushed to the side. But don’t forget that email lists consist of fans who are already interested in what you … Continue reading

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What is Your New Year’s Resolution?

As we say good-bye to 2012, will your new year’s resolution include an update to your marketing strategy? If so, you know where to turn. http://www.susanjcampbell.com

Posted in Content Marketing, Marketing Strategy, Social Media Marketing, Video Marketing | Tagged , , , , , , , , , , , , , , | 1 Comment