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Monthly Archives: April 2013
Content: The Gift that Keeps on Giving
Is it gift-giving time? It always is when it comes to content to promote your business. Is it time to consider your strategy? Take a look and see how you can plan your next step.
Monday Morning Coffee with St. Joe Day of Prayer Inc.
Have a cup of joe today with a non-profit group of volunteers who are working hard to honor a tradition that’s more than 50 years old: the National Day of Prayer. Events will soon be happening at our nation’s capital … Continue reading
Posted in Monday Morning Coffee
Tagged coffee, copywriting, event marketing, event outreach
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Email Campaign Marketing Should be Timely and Seasonal
If you’ve ever worked in retail you know that there is a constant rotation of product. Shorts and bikinis come out before spring hits and winter coats are on the racks amidst a heat advisory. It’s all about timing and … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Email Marketing, Newsletter Marketing, Social Media, Social Media Marketing
Tagged content, content marketing, content marketing strategy, email campaign, email campaign marketing, email marketing, email strategy, engage customers, fresh content, marketing, marketing strategy, newsletter, relevant content, social media, social media campaign, social media tools, Susan J. Campbell Copywriting Solutions, website
2 Comments
Benefits of Using a Social Media Marketing Service
If you maintain a presence on social media, then you know how tricky it can be to assign a value to your efforts. Do more likes on Facebook necessarily translate to higher sales? While answering such questions may not always … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Mobile Content Marketing, SEO, Social Media, Social Media Marketing
Tagged content, content marketing, content marketing strategy, engage customers, marketing strategy, SJC, social media, social media campaign, social media initiatives, social media marketing, social media marketing service, social media objectives, social media tactics, social media tools, strategic plan, Susan J. Campbell Copywriting Solutions
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Be Our Guest: Tips to Share Your Events Online
Got something going on? You will, if you work with these simple tips for helping get your invitation into the right hands and to get the right audience to respond. From special events at your business, to webinars or online … Continue reading
Posted in Marketing Strategy
Tagged blog, blogging, content, content marketing, content marketing strategy, event, Facebook, guests, keywords, LinkedIn, pinterest, planning, pre-event, website
3 Comments
Monday Morning Coffee with Meierhoffer Funeral Home and Crematory
What can you learn this morning from a success story about a funeral home? A great deal, especially when it comes to listening to customers. Meierhoffer Funeral Home and Crematory may sound like an odd choice for your Monday Morning … Continue reading
Posted in Messaging, Monday Morning Coffee
Tagged build brand value, coffee, coffee talk, company brand, copywriting, customers, Facebook, marketing, teamwork
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Small Business Case Studies – an Educational Way to Promote your Brand
In the quest to refine the future of your brand, sometimes it’s helpful to look back at the past – the past of others, that is. The process of examining small business case studies allows us to review what went … Continue reading
Posted in Blog Writing, Brand, Case Study, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing
Tagged blog, brand, build brand value, case study, company brand, content, content marketing, content marketing strategy, customers, Google+, marketing, marketing strategy, SJC, small business, small business case study, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
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Take Keyword Branding Ideas to the Next Level
If you’ve ever been criticized for wearing something that’s not in fashion then you know how quickly consumer preferences can change. Keeping abreast of the latest marketing developments is no different – trends evolve on a whim, and an ill-timed … Continue reading
Posted in Brand, Consistent Customer Communications, Content Marketing, Marketing Strategy, Pinterest Content Marketing, Social Media, Social Media Marketing, Uncategorized
Tagged brand, build brand value, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, keyword, keyword branding, marketing, marketing opportunities, marketing strategy, relationships, SJC, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
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The Many Faces of Webinar Marketing
The rapid evolution of technology has altered the way we interact with customers and business partners on a daily basis. Oftentimes there are so many programs that must work together that it can get difficult to manage and keep track … Continue reading
Posted in Content Marketing, Editorial Calendars, Online Marketing, Social Media, Social Media Marketing, Webinar marketing, Website
Tagged CRM, customer relationship management, customers, data accuracy, evolution of technology, lead generation, marketing, marketing strategy, online demos, online marketing strategy, SJC, social media, social media tools, Susan J. Campbell Copywriting Solutions, Web presence, webinar events, webinar marketing
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