Tag Archives: engage customers

Email Campaign Marketing Should be Timely and Seasonal

Posted on April 12, 2013 by admin

If you’ve ever worked in retail you know that there is a constant rotation of product. Shorts and bikinis come out before spring hits and winter coats are on the racks amidst a heat advisory. It’s all about timing and … Continue reading →

Inject Your Branding Ideas into a Successful Content Strategy

Posted on April 11, 2013 by admin

When it comes to content marketing, it’s so easy to get the cart before the horse so to speak. Having the greatest branding ideas in the world isn’t going to help if you don’t have a clear strategy to get … Continue reading →

Posted in Blog Writing, Brand, Consistent Customer Communications, Content Marketing, Copywriting, Email Marketing, Marketing Strategy, Mobile Content Marketing, Newsletter Marketing, Online Marketing, SEO, Social Media, Social Media Marketing | Tagged branding, branding ideas, content, content marketing, content marketing strategy, content narrative, content plan, editorial calendar, engage customers, identifying market opportunities, keywords, marketing, marketing plan, marketing strategy, organizational tools, relationships, search engine optimization, SEO, SJC, social media, social media tools, Susan J. Campbell Copywriting Solutions | 4 Comments

Benefits of Using a Social Media Marketing Service

Posted on April 10, 2013 by admin

If you maintain a presence on social media, then you know how tricky it can be to assign a value to your efforts. Do more likes on Facebook necessarily translate to higher sales? While answering such questions may not always … Continue reading →

Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Mobile Content Marketing, SEO, Social Media, Social Media Marketing | Tagged content, content marketing, content marketing strategy, engage customers, marketing strategy, SJC, social media, social media campaign, social media initiatives, social media marketing, social media marketing service, social media objectives, social media tactics, social media tools, strategic plan, Susan J. Campbell Copywriting Solutions | 1 Comment

Take Keyword Branding Ideas to the Next Level

Posted on April 4, 2013 by admin

If you’ve ever been criticized for wearing something that’s not in fashion then you know how quickly consumer preferences can change. Keeping abreast of the latest marketing developments is no different – trends evolve on a whim, and an ill-timed … Continue reading →

Posted in Brand, Consistent Customer Communications, Content Marketing, Marketing Strategy, Pinterest Content Marketing, Social Media, Social Media Marketing, Uncategorized | Tagged brand, build brand value, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, keyword, keyword branding, marketing, marketing opportunities, marketing strategy, relationships, SJC, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions | 2 Comments

Why Do You Need Content Marketing?

Posted on March 29, 2013 by admin

There are a lot of reasons to implement content marketing. If you have a website – you need to promote it, plain and simple. It’s not enough to have a web presence – you have to get in the conversation.

Posted in Content Marketing | Tagged blog, content, content marketing, content marketing strategy, copywriting, customers, engage customers, marketing, marketing strategy, social media, Web presence, website | 1 Comment

4 Marketing Tips to Step into Spring

Posted on March 26, 2013 by admin

It’s finally here – March 20 marks the beginning of spring. Social media is abuzz with tips for organization, spring cleaning, and all things gardening. The transition of winter to spring represents a time of rebirth, a time when everything … Continue reading →

Posted in Consistent Customer Communications, Content Marketing, Editorial Calendars, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing | Tagged blog, brand, build brand value, company brand, content, content marketing, content marketing strategy, customers, engage customers, marketing, marketing strategy, marketing tips, relationships, social media, social media tools, Susan J. Campbell Copywriting Solutions, Web presence | Leave a comment

Monday Morning Coffee with Lil’ Pink Closet

Posted on March 25, 2013 by admin

Lil’ Pink Closet: Social Media Fans Guide Memorable Store Events It’s pink. It’s stocked with top brands at low consignment prices. And it’s quickly carving out its niche as devoted fans call it “the best consignment shop they’ve ever been … Continue reading →

Posted in Monday Morning Coffee, Social Media Marketing | Tagged blog, build brand value, coffee, coffee talk, content, content marketing, copywriting, engage customers, Facebook, marketing strategy, social media tools, Susan J. Campbell Copywriting Solutions, team | Leave a comment

We Practice What We Preach – A Guest Blog!

Posted on March 22, 2013 by admin

We are very excited to share a guest blog post with you from Lisa Steyn, otherwise known as the capetowncopywriter. In this industry, it’s critical to be “in the conversation” with experts in your field. Lisa is one of those … Continue reading →

Posted in Brand, Content Marketing, Guest Blog, Marketing Strategy, Social Media, Social Media Marketing, Uncategorized | Tagged advertising, brand, brand pen portrait, build brand value, company brand, content, conversation, customers, engage customers, guest blog, marketing, pen portrait, rebranding, social media, social media tools | 3 Comments

How to Effectively Address a Negative Facebook Post

Posted on March 21, 2013 by admin

It’s bound to happen eventually – even the greatest companies in the world offering the best products at someday or some point let someone down. In the age of social media when bad sentiment can spread like wildfire, how should … Continue reading →

Posted in Blog Writing, Brand, Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing | Tagged addressing negative Facebook comments, blog, brand, build brand value, company brand, content marketing, conversation, customers, engage customers, Facebook, marketing strategy, relationships, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions | 3 Comments

Pinterest for Business? You Bet Your Pinboards

Posted on March 20, 2013 by admin

What will the hottest social media platforms be sporting this spring? Red, in the form of Pinterest and more Pinterest, of course. At least 10 million people are using Pinterest monthly, with numbers predicted to double in the next six … Continue reading →

Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Nonprofit Marketing, Pinterest Content Marketing, Social Media, Social Media Marketing | Tagged content, content marketing, content marketing strategy, copywriting, customers, engage customers, Facebook, marketing, marketing strategy, pinboards, pinterest, pinterest for business, SEO, SJC, social media, social media strategy, social media tools | 2 Comments

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