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Tag Archives: company brand
Content Marketing – What it Means for Your Brand
In the world of marketing, we consistently talk about the importance of the brand. As the business owner or decision maker, you spend a great deal of time and research on what needs to happen to develop your brand. At … Continue reading
Posted in Brand, Content Marketing, Marketing Strategy
Tagged brand, build brand value, company brand, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, marketing, marketing strategy, online store, social media tools, storefront, Susan J. Campbell Copywriting Solutions, webinar
4 Comments
We Get to Talk About Our Name, and We Like It … Do You?
We’re sometimes asked a familiar, but important question: what does copywriting in your name mean, anyway? If you’re considering a name modification or name change for your business, consider it carefully. The “copywriting” piece of our name, Susan J. Campbell … Continue reading
Posted in Blog Writing, Brand, Copywriting, Press Release Writing, Social Media, Social Media Marketing, Website, White Paper Marketing
Tagged blog, blogs, brand, brand strategy, build brand value, business philosophy, choosing a business name, company brand, content, content marketing, content marketing strategy, copywriting, copywriting solutions, marketing strategy, selecting a name for your business, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, tagline
2 Comments
How Do You Make Protecting Your Brand a Priority?
In the world of marketing, a company has a limited capability to create an image around its brand. These limits are generally put in place by available funds, but they can also be associated with available time and tools. If … Continue reading
Posted in Brand, Marketing Strategy
Tagged brand, build brand value, company brand, content, content marketing, content marketing strategy, conversation, copywriting solutions, customers, engage customers, marketing, marketing strategy, relationships, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website
2 Comments
Getting the Most Out of Your Copywriting Services
One of the most common questions anyone on the SJC copywriting team gets is, “What exactly do you guys do?” Honestly, unless you’re in advertising, marketing or Internet marketing, you may not be familiar with copywriting. At the very least, … Continue reading
Posted in Copywriting
Tagged blog, blogging, blogs, brand, brochures, company brand, content, content marketing, content marketing strategy, copywriting, copywriting services, copywriting solutions, media, press release, social media, social media networks, social media tools, Susan J. Campbell Copywriting Solutions, team, website, white papers
1 Comment
Rockin’ the Promo: Things to Know about Facebook Promotions
Here’s a riddle: At least one out of two people in the U.S. do this every day. Answer: Hang out on Facebook for about a half an hour. As a business, you’ve got an open door to make an impact … Continue reading
Posted in Social Media, Social Media Marketing
Tagged blog, blogging, blogs, brand, company brand, content marketing, conversation, customers, email marketing, engage customers, Facebook, Facebook marketing, Facebook promotions, marketing, marketing strategy, online contest, online coupons, online promotions, online survey, original content, relationships, social media, social media campaign, social media strategy, social media tools, social networking, Susan J. Campbell Copywriting Solutions, video, website
1 Comment
Monday Morning Coffee with Vintage Senior Living
Once upon a time, companies operated in silos, sharing very little information with the public and telling customers only what they wanted to hear. The same was true for organizations responsible for caring for the elderly; a standard that is … Continue reading
The Truth Behind Social Media as Part of Your Marketing Strategy
What’s social media really good for, anyway, when it comes to growing your brand and making more money? Think of it this way: Social media creates true brand advocates for your company, and they have serious power in carrying forward … Continue reading
Posted in Marketing Strategy, Social Media Marketing
Tagged blog, blogging, blogs, brand, build brand value, company brand, conversation, customers, engage customers, keywords, LinkedIn, make money, marketing, marketing strategy, social media, social media marketing, social media strategy, Susan J. Campbell Copywriting Solutions, website
8 Comments
4 Steps to Social Media Success
If you’re not using social media as part of your marketing strategy, you’re likely missing out on a huge opportunity for referrals and sales. Social media is today’s watering hole where people swap stories, advice, gossip, and recommendations. You don’t … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy, Social Media Marketing
Tagged company brand, content, content marketing, content marketing strategy, customers, engage customers, Facebook, marketing, marketing strategy, relationships, social media, social media strategy, social media success, social media tools, social networking, Susan J. Campbell Copywriting Solutions, target audience
3 Comments
Monday Morning Coffee – Just Before Lunch
In an effort to identify the best company to feature in our Monday Morning Coffee series, I got a little sidetracked waiting on information from the company of choice – so they will take the spotlight next week. I won’t … Continue reading