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Tag Archives: content
The Power of the White Paper: Try It as Part of a Focused Content Marketing Strategy
Good news: If you’re producing great marketing content for your organization, you’re already well on your way to a great quality white paper that can increase site traffic across all your content marketing platforms. Get ready to learn about the … Continue reading
Posted in Content Marketing, White Paper Marketing
Tagged blog, content, content marketing, content marketing strategy, customers, email marketing, engage customers, marketing, marketing strategy, pinterest, retweet, social media, social media strategy, social media tools, tweet, website, white paper, white paper marketing
6 Comments
Editorial Calendars Help Manage Online Communities
Spontaneity is great, but when it comes to successfully managing Internet communications, there’s no such thing as winging it. To keep followers and advertisers engaged, there must be a fresh flow of information continually drawing them back for more. An … Continue reading
Posted in Consistent Customer Communications, Editorial Calendars
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, editorial calendar, engage customers, marketing, marketing strategy, site, social media tools, Susan J. Campbell Copywriting Solutions, team, website, website management
3 Comments
Quality Content Drives Traffic – Look to Experts in Your Field
As much as we all want to be viewed as the subject expert in our core competency, the reality is that only a handful of people really want to pull from our knowledge base on any given day. Quality content … Continue reading
Posted in Content Marketing
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, Google Alerts, Google Reader, Google+, LinkedIn, Quality content, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, Twitter
6 Comments
The Personal Touch in Your Content: Nobody Does it Like You
How to rise to the top in a perpetual list of blog sites, news releases and even social media feeds can be a million dollar question. Chances are, you already have a million dollar answer – all you need to … Continue reading
A Cup of Coffee With Tony
This Monday we are wrapping up the current version of our Monday morning Coffee Talk spotlights. We hope you have enjoyed meeting the members of the creative team that makes SJC unique as much as we have. We hope you … Continue reading
ABC’s of Writing a Press Release
Writing a press release that quickly captures attention does not have to be a complicated process, but it is an essential one. Every business should be generating good PR, and a press release is a great way to inform potential … Continue reading
Posted in Content Marketing, Press Release Writing
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, marketing, marketing strategy, press release, press release writing, search engine optimization, SEO, SEO writing, social media, social media tools, Susan J. Campbell Copywriting Solutions
1 Comment
Consistent Customer Communications Start with a Clear Strategy
How do you generate leads among your customer base? Do you wait for a customer to contact you to place another order or add accessories to a platform they already own? If you are like most business owners, you can’t … Continue reading
Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy
Tagged blog, brand, brand strategy, build brand value, company brand, consistent communication, consistent customer communications, content, content marketing, content marketing strategy, customer base, customer communications, email marketing, generate leads, lead generation, social media channels, social media interactions, social media tools
12 Comments
Do a Webinar, and Build a New Community That Thinks You’re Amazing
Want to have thousands of people promoting the great benefits of your product or service around the clock, across multiple platforms and without you ever needing to be there? Consider a webinar. You may be wondering “Should I do a … Continue reading
Posted in Content Marketing, Webinar marketing
Tagged blog, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, how to host a webinar, marketing, marketing strategy, relationships, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, web video, webinar, website
2 Comments
Java with Jenn
Welcome to the latest edition of our Monday Morning Coffee Talks. Meet Jenn Milbourne, one of the dynamic members of the SJC team, and someone who took a very interesting path to arrive in the place she is today. Read … Continue reading
Posted in Content Marketing, Monday Morning Coffee
Tagged blog, blogging, blogs, coffee, coffee talk, content, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, customers, engage customers, marketing, marketing strategy, relationships, social media tools, Susan J. Campbell Copywriting Solutions, team, teamwork
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Newsletter Marketing – an Often Overlooked Means of Generating Referrals
“Work smart, not hard,” a wise person once said. Many times business owners forget that their current customer base is a great source of future income streams. Instead of generating leads the hard way, why not let your customers bring … Continue reading
Posted in Content Marketing, Newsletter Marketing
Tagged content, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, customers, email marketing, enewsletter, engage customers, marketing, marketing strategy, newsletter, newsletter marketing, relationships, social media tools, Susan J. Campbell Copywriting Solutions, website
6 Comments
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