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Tag Archives: customers
ABC’s of Writing a Press Release
Writing a press release that quickly captures attention does not have to be a complicated process, but it is an essential one. Every business should be generating good PR, and a press release is a great way to inform potential … Continue reading
Posted in Content Marketing, Press Release Writing
Tagged content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, marketing, marketing strategy, press release, press release writing, search engine optimization, SEO, SEO writing, social media, social media tools, Susan J. Campbell Copywriting Solutions
1 Comment
Do a Webinar, and Build a New Community That Thinks You’re Amazing
Want to have thousands of people promoting the great benefits of your product or service around the clock, across multiple platforms and without you ever needing to be there? Consider a webinar. You may be wondering “Should I do a … Continue reading
Posted in Content Marketing, Webinar marketing
Tagged blog, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, how to host a webinar, marketing, marketing strategy, relationships, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, web video, webinar, website
2 Comments
Java with Jenn
Welcome to the latest edition of our Monday Morning Coffee Talks. Meet Jenn Milbourne, one of the dynamic members of the SJC team, and someone who took a very interesting path to arrive in the place she is today. Read … Continue reading
Posted in Content Marketing, Monday Morning Coffee
Tagged blog, blogging, blogs, coffee, coffee talk, content, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, customers, engage customers, marketing, marketing strategy, relationships, social media tools, Susan J. Campbell Copywriting Solutions, team, teamwork
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Newsletter Marketing – an Often Overlooked Means of Generating Referrals
“Work smart, not hard,” a wise person once said. Many times business owners forget that their current customer base is a great source of future income streams. Instead of generating leads the hard way, why not let your customers bring … Continue reading
Posted in Content Marketing, Newsletter Marketing
Tagged content, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, customers, email marketing, enewsletter, engage customers, marketing, marketing strategy, newsletter, newsletter marketing, relationships, social media tools, Susan J. Campbell Copywriting Solutions, website
6 Comments
Does Your Brand Shine in Your Writing?
Believe it or not, this is an important question. Everything you do as a representative of your brand impacts that brand – including your writing. Never is that message more clear than when you notice a writing mistake. As a … Continue reading
Now That You Have Them, What Will You Do to Engage Your Audience?
Remember catching a firefly on a summer night as a child, or maybe catching a brilliant jar full? In some ways, it’s a little bit like engaging your audience with content marketing tools. The question is the same: now that … Continue reading
Posted in Brand, Content Marketing
Tagged blog, blogging, brand, build brand value, company brand, content, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, customers, engage customers, Facebook, marketing, marketing strategy, retweet, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
10 Comments
Email Marketing – Does it Work?
Long before you had 300 online “friends” and knew what a hashtag was, email marketing was a valuable outreach tool for potential and current clients, allowing you to segment audiences and tap into their key interests. It still is. Email … Continue reading
Posted in Email Marketing
Tagged brand, build brand value, company brand, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, email marketing, enewsletter, engage customers, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
7 Comments
Tips to Include Case Study Copywriting in Your Content Marketing
How much of your copywriting budget do you set aside for writing and promoting the case study? Have you recognized the value in developing and marketing this content? If you have happy customers, you have an opportunity to turn that … Continue reading
Four Social Media Sites to Use to Drive Traffic
The digital world has changed significantly over the past few years, but has your company kept up with the times? Using Facebook, Twitter, Foursquare and Pinterest all play an important part in the evolution of ideas and the exchange of … Continue reading
Posted in Social Media, Social Media Marketing
Tagged communicate, content marketing, customers, digital, Facebook, four social media sites, Foursquare, Groupon, information, market, pinterest, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, Twitter
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What is Your Social Media Strategy?
If you’re confused by the question, the likely answer is that you don’t have one. If you’re doing anything with social media without a strategy to guide your actions, you’re wasting time and resources. In fact, you could skip social … Continue reading
Posted in Messaging, Social Media
Tagged blogs, content, conversations, customers, goals, relationships, social media, social media strategy
9 Comments
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