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Tag Archives: brand
Five Pieces of Content Marketing Advice – Go Big or Go Home
Back in the old days when a man was to marry, he had to pay the bride price for his wife to her family. This entailed offering hefty sums of money and parting with other expensive goods and elements of … Continue reading
Branded Content Should Be At the Top of Your Content Marketing Plan
It’s been proven that a majority of consumers don’t trust advertising. They see the advertisement as a way to entice them to purchase a specific product or service. Branding is a different story entirely, and so is branded content. According … Continue reading
Posted in Content Marketing
Tagged brand, brand loyalty, branded content, build brand value, build your brand, company brand, content, content marketing, content marketing strategy, engage customers, marketing, marketing strategy, mobile social media, social media, Susan J. Campbell Copywriting Solutions, Web presence
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Monday Morning Coffee with Frostbite Heating and Cooling
In an industry where people generally start looking to make a call when things have gone wrong, Frostbite Heating and Cooling is making its mark. The business offers a few elements others don’t, like special military discounts, and special discounts … Continue reading
Online Content Developer
Opening up a discussion on the rules against API to a forum filled with developers is like opening Pandora’s box. Last week, one bulletin board did just this. Online content developers have long had a strong opinion on whether or … Continue reading
Posted in Content Marketing, Marketing Strategy, Online Marketing, Social Media Marketing, Website
Tagged API, brand, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, marketing, marketing strategy, online content, online content developer, SJC, social media, social media platforms, social media strategy, social media tools, social platforms, successful API business models, Susan J. Campbell Copywriting Solutions
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Six Tips for Making Your Mark on the Content Marketing World
The content marketing world is one that is meant to be shared, and it’s always interesting to see what others in the industry are saying and doing. In fact, sharing content is a great way to pass along tips and … Continue reading
Posted in Blog Writing, Brand, Consistent Customer Communications, Content Marketing, Copywriting, Marketing Strategy, Online Marketing, Social Media, Social Media Marketing
Tagged assertive content marketing strategy, blog, brand, build brand value, content, content marketing, content marketing strategy, content marketing tips, content marketing world, conversation, engage customers, Facebook, interactive content, LinkedIn, marketing, marketing strategy, passive content marketint strategy, ROI, SJC, social channels, social media, social media tools, Susan J. Campbell Copywriting Solutions, Twitter
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Checklist for When You Choose a Branding Consultant
How do you choose a branding consultant? Do you meet a few for an “it’s just lunch,” or do you look online to see who likes what you like? Trying to choose a branding consultant is not all that unlike … Continue reading
Posted in Brand, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing, Teamwork
Tagged brand, brand strategy, branding, branding consultant, branding strategy, build brand value, company brand, content, content creation, content creation tools, content marketing, content marketing strategy, marketing, marketing strategy, SJC, Susan J. Campbell Copywriting Solutions
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Small Business Case Studies – an Educational Way to Promote your Brand
In the quest to refine the future of your brand, sometimes it’s helpful to look back at the past – the past of others, that is. The process of examining small business case studies allows us to review what went … Continue reading
Posted in Blog Writing, Brand, Case Study, Content Marketing, Marketing Strategy, Social Media, Social Media Marketing
Tagged blog, brand, build brand value, case study, company brand, content, content marketing, content marketing strategy, customers, Google+, marketing, marketing strategy, SJC, small business, small business case study, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
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Take Keyword Branding Ideas to the Next Level
If you’ve ever been criticized for wearing something that’s not in fashion then you know how quickly consumer preferences can change. Keeping abreast of the latest marketing developments is no different – trends evolve on a whim, and an ill-timed … Continue reading
Posted in Brand, Consistent Customer Communications, Content Marketing, Marketing Strategy, Pinterest Content Marketing, Social Media, Social Media Marketing, Uncategorized
Tagged brand, build brand value, content, content marketing, content marketing strategy, copywriting, copywriting solutions, customers, engage customers, keyword, keyword branding, marketing, marketing opportunities, marketing strategy, relationships, SJC, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
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Monday Morning Coffee with Downtown Rotary
Few organizations in northwest Missouri carry the level of myth and lore as Rotary Club #32, known as Downtown Rotary. Members stride in and out of the historic Benton Club every Tuesday, enjoying a meal, fellowship and updates on community … Continue reading
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