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Tag Archives: copywriting
Top Questions to Help Develop Your Next Content Marketing Strategy
Every once in a while you will need to breathe new life into your content marketing strategy. Content is one of the most important aspects of any successful business plan. Recently Social Media Today talked about top aspects of refreshing … Continue reading
Twitter and Customer Engagement
Twitter has become an extremely powerful social media channel. More and more people are using it as a networking tool rather than the social aspect it was originally designed for. Businesses and organizations use Twitter to reach out and create … Continue reading
Are You Stuck in Your Old Branding Strategy?
Branding doesn’t happen overnight. It’s a process that starts with knowing what you want your brand to be. Building a branding strategy includes personalization, promotion, and content creation. A recent article highlighted four ways to identify your personal brand and … Continue reading
Posted in branding strategies
Tagged branding, branding strategy, content creation, content marketing, content marketing strategy, copywriting, editorial calendar, marketing plan, marketing strategy, pinterest, social media, social media tools, Susan J. Campbell Copywriting Solutions, video blog
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Hashtag: An Important Tool for Your Business.
The little hashtag symbol (#) has become the icon for social media. It all started on Twitter in August 2007. At the time, it was used to create “whispers” which gave users the ability to partially restrict posts to a … Continue reading
Posted in Social Media Marketing
Tagged brand association, business tools, copywriting, copywriting solutions, Facebook, Google+, hashtag as a marketing tool, hashtag trend, hashtag uses, instagram, LinkedIn, SEO, social media tools, Susan J. Campbell Copywriting Solutions, tips for using the hashtag, trending topics, Twitter
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Make Your Email Campaign Marketing Strategy an Easy One
An email campaign marketing plan needs to be more than creating a contact list and composing a generic promotion. In today’s B2B market, you need to develop something that can actually benefit that list of potential customers. You need to … Continue reading
Monday Morning Coffee with Rebekah Young
Rebekah Young is a recent addition to the Susan J. Campbell Copywriting Solutions team, bringing a hands-on knowledge of social media tools – along with a hard work ethic, creativity and a great sense of humor. Rebekah grew up in … Continue reading
Are You Making the Most of Your Social Media Interaction?
Social media interaction accounts for a majority of brand recommendations. Think about it. If you have a positive conversation about a product or service with a company wouldn’t you be more willing to try it. The findings of a recent … Continue reading
Posted in Social Media, Social Media Marketing
Tagged brand, brand awareness, build brand value, consumer engagement, copywriting, engage customers, marketing, marketing strategy, ROI, social media, social media branding, social media interactions, social media ROI, social media strategy, Susan J. Campbell Copywriting Solutions
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Four Pitfalls of Online Marketing
As a small business in today’s cyber world, to ignore available Internet tools and resources would be to limit your company’s full growth potential. Whether you’re advertising online, leveraging social networks to build relationships with your target audience, or gauging … Continue reading
Posted in Online Marketing
Tagged common pitfalls of online marketing, content marketing, content marketing strategy, copywriting, Google+, management of online marketing, marketing, marketing strategy, online marketing, search ranking, SJC, social media strategy, Susan J. Campbell Copywriting Solutions, the power of customer service
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Did You Post Your Website and Forget About it?
You’ve seen how brick and mortar stores are always renovating, right? It’s not that they have money to burn, it’s because they understand the importance of keeping things fresh. Once a new website is up and running, many of us … Continue reading
Posted in Online Marketing, Website
Tagged blog, content marketing, content marketing strategy, copywriting, fresh website content, marketing, marketing strategy, SJC, Susan J. Campbell Copywriting Solutions, updating your website, Web presence, website, website maintenance, website management, website marketing
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Popularity or Search Engine Optimization, Which One is Getting You on Top?
Search engine optimization is a lot like high school. It takes time to become the popular kid, and some work to maintain that reputation. Your company may be facing similar strides online. Being the new business on the block has … Continue reading
Posted in SEO
Tagged content, content marketing, content marketing strategy, copywriting, marketing, marketing strategy, search engine optimization, SEO, SEO ranking, SEO strategy, SEO tips and tricks, SEO tracking tools, SEO writing, SJC, social media tools, Susan J. Campbell Copywriting Solutions
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