Tag Archives: copywriting

Top Questions to Help Develop Your Next Content Marketing Strategy

Every once in a while you will need to breathe new life into your content marketing strategy. Content is one of the most important aspects of any successful business plan. Recently Social Media Today talked about top aspects of refreshing … Continue reading

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Twitter and Customer Engagement

Twitter has become an extremely powerful social media channel. More and more people are using it as a networking tool rather than the social aspect it was originally designed for. Businesses and organizations use Twitter to reach out and create … Continue reading

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Are You Stuck in Your Old Branding Strategy?

Branding doesn’t happen overnight. It’s a process that starts with knowing what you want your brand to be. Building a branding strategy includes personalization, promotion, and content creation. A recent article highlighted four ways to identify your personal brand and … Continue reading

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Hashtag: An Important Tool for Your Business.

The little hashtag symbol (#) has become the icon for social media. It all started on Twitter in August 2007. At the time, it was used to create “whispers” which gave users the ability to partially restrict posts to a … Continue reading

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Monday Morning Coffee with Rebekah Young

Rebekah Young is a recent addition to the Susan J. Campbell Copywriting Solutions team, bringing a hands-on knowledge of social media tools – along with a hard work ethic, creativity and a great sense of humor. Rebekah grew up in … Continue reading

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Are You Making the Most of Your Social Media Interaction?

Social media interaction accounts for a majority of brand recommendations. Think about it. If you have a positive conversation about a product or service with a company wouldn’t you be more willing to try it. The findings of a recent … Continue reading

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Four Pitfalls of Online Marketing

As a small business in today’s cyber world, to ignore available Internet tools and resources would be to limit your company’s full growth potential. Whether you’re advertising online, leveraging social networks to build relationships with your target audience, or gauging … Continue reading

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Did You Post Your Website and Forget About it?

You’ve seen how brick and mortar stores are always renovating, right? It’s not that they have money to burn, it’s because they understand the importance of keeping things fresh. Once a new website is up and running, many of us … Continue reading

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Popularity or Search Engine Optimization, Which One is Getting You on Top?

Search engine optimization is a lot like high school. It takes time to become the popular kid, and some work to maintain that reputation. Your company may be facing similar strides online. Being the new business on the block has … Continue reading

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