Tag Archives: marketing strategy

Fresh vs. Stale Branding Strategies Are What’s Needed

If you’ve reached a certain level of success with your brand, it may be time to sit down and take a hard look at your current branding strategy. You don’t have to only dance with the date that brought you. … Continue reading

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Not Blogging for Your Business? Why This Content Marketing Tool is Worth Your Time

If you’ve heard of blogging for your business, but you’re not doing it, you’re not alone. Many businesses know blogs are important for building a strong base of loyal customers and for getting found in online searches – yet many … Continue reading

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Four Branding Strategies That Work

We’re all familiar with the phrase “Jack of all trades, master of none.” As a business owner, you must wear many hats, particularly if you run a small business. But when it comes to online branding strategies, it’s not simply … Continue reading

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Three Lessons For Content Marketing That Captivates

In the content race it seems as though many companies are throwing out new material just for content’s sake without fully understanding how to make that content work for their brand. In fact, some brands are pushing out multiple content … Continue reading

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Do You Know All Your Options When It Comes to Content Marketing?

All companies know the importance of content marketing but more than half of those same companies find it challenging. According to a recent survey, 64 percent of those businesses asked, felt creating content was a major hurdle. A recent article … Continue reading

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Do You Get Excited About Social Media?

Social media. Some hear this and get a little happy and excited about the overall prospect of things to come. Others hear this and the cringe that accompanies the grumblings begin. Despite the occasional negative response to social media, the … Continue reading

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Top Questions to Help Develop Your Next Content Marketing Strategy

Every once in a while you will need to breathe new life into your content marketing strategy. Content is one of the most important aspects of any successful business plan. Recently Social Media Today talked about top aspects of refreshing … Continue reading

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How Can Pinterest Launch Your Nonprofit’s Success?

Pinterest is no longer just for the crafty and creative. The former invite-only social media network has become one of the most popular tools for nonprofits and small businesses. The only catch is trying to work Pinterest to maximize their … Continue reading

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Seven Tips To Grow Your Blog Subscribers

Writing a blog is more fun if you know someone is reading it, right? Well, if your blog has become an important part of how you do business then blog subscribers are also a big part of your company’s success. … Continue reading

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Are You Stuck in Your Old Branding Strategy?

Branding doesn’t happen overnight. It’s a process that starts with knowing what you want your brand to be. Building a branding strategy includes personalization, promotion, and content creation. A recent article highlighted four ways to identify your personal brand and … Continue reading

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