Tag Archives: content marketing

The Do’s and Dont’s of Content Marketing

By now you are well aware of the value content marketing strategies have on your business. In order to have a successful online presence, you need to have a well-structured plan that is decisive and executed effectively. Many companies make … Continue reading

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Are You Stuck in Your Old Branding Strategy?

Branding doesn’t happen overnight. It’s a process that starts with knowing what you want your brand to be. Building a branding strategy includes personalization, promotion, and content creation. A recent article highlighted four ways to identify your personal brand and … Continue reading

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Journalism Lessons For Your Content Marketing Strategy

Journalists offer many lessons that lend themselves to content marketing strategies. Think about it this way. A popular news story can quickly make its way around social media sites in a matter of seconds. A good story becomes the most … Continue reading

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Are You Creating Content That Will Get You Lead Conversion?

At the end of the day you need to do what it takes to draw customers and get them to buy from you. To do this you have to establish good relationships and sometimes the best way is creating content … Continue reading

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Three Tips To Creative Blog Writing When You’re Out of Ideas

So you’ve been writing your blogs regularly and they are gaining in popularity. Unfortunately, all bloggers come to a crossroads when their ideas for new posts seem to run dry.  Don’t worry. Everyone runs out of things to blog about … Continue reading

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Five Branding Ideas for Your Organization

There are a lot of organizations and companies who have established their presence on social media. However, there are few who are attempting to engage their followers to truly build a community who will make recommendations which lead to sales. … Continue reading

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How to Plan Your Content Strategy

A successful content strategy, simply put, is one that involves more content and content that is quality. Even if you have a million topics running through your head, don’t jump the gun. It is important to have a plan. A … Continue reading

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Blog Writing Tips For Your Business

When it comes to blogging you don’t have to reinvent the wheel. It’s best to just focus on what your company does best and the benefits your blogs can give your customers. Here are a few blog writing tips to … Continue reading

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Four Pitfalls of Online Marketing

As a small business in today’s cyber world, to ignore available Internet tools and resources would be to limit your company’s full growth potential. Whether you’re advertising online, leveraging social networks to build relationships with your target audience, or gauging … Continue reading

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Did You Post Your Website and Forget About it?

You’ve seen how brick and mortar stores are always renovating, right? It’s not that they have money to burn, it’s because they understand the importance of keeping things fresh. Once a new website is up and running, many of us … Continue reading

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