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Tag Archives: content marketing
The Do’s and Dont’s of Content Marketing
By now you are well aware of the value content marketing strategies have on your business. In order to have a successful online presence, you need to have a well-structured plan that is decisive and executed effectively. Many companies make … Continue reading
Are You Stuck in Your Old Branding Strategy?
Branding doesn’t happen overnight. It’s a process that starts with knowing what you want your brand to be. Building a branding strategy includes personalization, promotion, and content creation. A recent article highlighted four ways to identify your personal brand and … Continue reading
Posted in branding strategies
Tagged branding, branding strategy, content creation, content marketing, content marketing strategy, copywriting, editorial calendar, marketing plan, marketing strategy, pinterest, social media, social media tools, Susan J. Campbell Copywriting Solutions, video blog
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Journalism Lessons For Your Content Marketing Strategy
Journalists offer many lessons that lend themselves to content marketing strategies. Think about it this way. A popular news story can quickly make its way around social media sites in a matter of seconds. A good story becomes the most … Continue reading
Three Tips To Creative Blog Writing When You’re Out of Ideas
So you’ve been writing your blogs regularly and they are gaining in popularity. Unfortunately, all bloggers come to a crossroads when their ideas for new posts seem to run dry. Don’t worry. Everyone runs out of things to blog about … Continue reading
Five Branding Ideas for Your Organization
There are a lot of organizations and companies who have established their presence on social media. However, there are few who are attempting to engage their followers to truly build a community who will make recommendations which lead to sales. … Continue reading
How to Plan Your Content Strategy
A successful content strategy, simply put, is one that involves more content and content that is quality. Even if you have a million topics running through your head, don’t jump the gun. It is important to have a plan. A … Continue reading
Four Pitfalls of Online Marketing
As a small business in today’s cyber world, to ignore available Internet tools and resources would be to limit your company’s full growth potential. Whether you’re advertising online, leveraging social networks to build relationships with your target audience, or gauging … Continue reading
Posted in Online Marketing
Tagged common pitfalls of online marketing, content marketing, content marketing strategy, copywriting, Google+, management of online marketing, marketing, marketing strategy, online marketing, search ranking, SJC, social media strategy, Susan J. Campbell Copywriting Solutions, the power of customer service
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Did You Post Your Website and Forget About it?
You’ve seen how brick and mortar stores are always renovating, right? It’s not that they have money to burn, it’s because they understand the importance of keeping things fresh. Once a new website is up and running, many of us … Continue reading
Posted in Online Marketing, Website
Tagged blog, content marketing, content marketing strategy, copywriting, fresh website content, marketing, marketing strategy, SJC, Susan J. Campbell Copywriting Solutions, updating your website, Web presence, website, website maintenance, website management, website marketing
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