Tag Archives: email marketing

Natural Links, Like Sports or Art, Require a Continual Effort … but Worth It

Posted on September 18, 2012 by admin

Like learning to golf or mastering the winter garden, creating natural links require effort and consistency — but it’s worth it in terms of giving you more brand strength. Natural links are the key to targeted, effective conversations with the … Continue reading →

Posted in Consistent Customer Communications, Content Marketing, Creating Links, Marketing Strategy, Social Media Marketing, Uncategorized | Tagged blog, content, content marketing, content marketing strategy, conversation, creating links, customers, email marketing, engage customers, Facebook, marketing, marketing strategy, natural links, pinterest, relationships, SEO, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, Twitter, Web presence | 3 Comments

I’m Good Enough, I’m Smart Enough, and People Like Me: Now Grow My Email List

Posted on September 11, 2012 by admin

Email marketing is definitely alive and well. In fact, it’s called one of the most targeted and most effective ways to reach a distinct audience because it’s totally permission-based. People reading your email campaign messages are getting them because they … Continue reading →

Posted in Consistent Customer Communications, Content Marketing, Email Marketing, Social Media | Tagged blog, brand, content, content marketing, customers, email, email marketing, engage customers, marketing, marketing strategy, social media, Susan J. Campbell Copywriting Solutions | Leave a comment

Does Your Logo Only Mean Small Talk – or True Brand Power?

Posted on September 4, 2012 by admin

Is your company logo kind of like that second cousin you see once a year to engage in a brief, awkward conversation near the lemonade cooler? No real meaning, just a glance and some small talk? If the logo for … Continue reading →

Posted in Brand, Marketing Strategy | Tagged brand, brand connection, brand loyalty, brand passion, build brand value, company logo, content, content marketing, content marketing strategy, direct mail, email marketing, emarketing, engage customers, logo, new logo, rebranding, social media tools, Susan J. Campbell Copywriting Solutions, tagline | 2 Comments

Copywriting Services – Do They Work?

Posted on August 31, 2012 by admin

You may be aware that other companies use copywriting services but haven’t given much thought as to what they could do for your business. Copywriting services fulfill a myriad of different functions, but the bottom line is – if your … Continue reading →

Posted in Blog Writing, Brand, Content Marketing, Copywriting, Press Release Writing, Website | Tagged blog, blogging, blogs, brand, build brand value, content, content marketing, copywriting, copywriting solutions, email marketing, keywords, marketing, marketing strategy, search engine optimization, SEO writing, Susan J. Campbell Copywriting Solutions, website | 2 Comments

Rockin’ the Promo: Things to Know about Facebook Promotions

Posted on August 28, 2012 by admin

Here’s a riddle: At least one out of two people in the U.S. do this every day. Answer: Hang out on Facebook for about a half an hour. As a business, you’ve got an open door to make an impact … Continue reading →

Posted in Social Media, Social Media Marketing | Tagged blog, blogging, blogs, brand, company brand, content marketing, conversation, customers, email marketing, engage customers, Facebook, Facebook marketing, Facebook promotions, marketing, marketing strategy, online contest, online coupons, online promotions, online survey, original content, relationships, social media, social media campaign, social media strategy, social media tools, social networking, Susan J. Campbell Copywriting Solutions, video, website | 1 Comment

Make People Read Your Blog…And Like It.

Posted on July 17, 2012 by admin

It’s one thing to write great blogs, but you need people to read them. With a few tactics, you can grow your blog-reading audience. Growing your blog-reading audience means you grow your site traffic. It also means you grow your … Continue reading →

Posted in Blog Writing, Consistent Customer Communications, Content Marketing, SEO, Social Media Marketing | Tagged blog, blogging, blogs, content, content marketing, content marketing strategy, copywriting, copywriting solutions, email marketing, engage customers, marketing, marketing strategy, pinterest, SEO, site, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, website | 3 Comments

Keeping Your Business Front and Center with Blogging

Posted on June 28, 2012 by admin

Blogging is a relatively new concept in marketing and promoting your business, but it provides a great way to connect with your current and future customers. According to a Blog Marketing article, there are a few things you can do … Continue reading →

Posted in Blog Writing, Content Marketing, Email Marketing | Tagged blog, blogging, blogs, content, content marketing, content marketing strategy, copywriting, copywriting solutions, email marketing, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions | 3 Comments

The Power of the White Paper: Try It as Part of a Focused Content Marketing Strategy

Posted on June 12, 2012 by admin

Good news: If you’re producing great marketing content for your organization, you’re already well on your way to a great quality white paper that can increase site traffic across all your content marketing platforms. Get ready to learn about the … Continue reading →

Posted in Content Marketing, White Paper Marketing | Tagged blog, content, content marketing, content marketing strategy, customers, email marketing, engage customers, marketing, marketing strategy, pinterest, retweet, social media, social media strategy, social media tools, tweet, website, white paper, white paper marketing | 6 Comments

Consistent Customer Communications Start with a Clear Strategy

Posted on May 30, 2012 by admin

How do you generate leads among your customer base? Do you wait for a customer to contact you to place another order or add accessories to a platform they already own? If you are like most business owners, you can’t … Continue reading →

Posted in Consistent Customer Communications, Content Marketing, Marketing Strategy | Tagged blog, brand, brand strategy, build brand value, company brand, consistent communication, consistent customer communications, content, content marketing, content marketing strategy, customer base, customer communications, email marketing, generate leads, lead generation, social media channels, social media interactions, social media tools | 12 Comments

Newsletter Marketing – an Often Overlooked Means of Generating Referrals

Posted on May 25, 2012 by admin

“Work smart, not hard,” a wise person once said. Many times business owners forget that their current customer base is a great source of future income streams. Instead of generating leads the hard way, why not let your customers bring … Continue reading →

Posted in Content Marketing, Newsletter Marketing | Tagged content, content marketing, content marketing strategy, conversation, copywriting, copywriting solutions, customers, email marketing, enewsletter, engage customers, marketing, marketing strategy, newsletter, newsletter marketing, relationships, social media tools, Susan J. Campbell Copywriting Solutions, website | 6 Comments

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