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Tag Archives: marketing strategy
Search Engine Optimization Guidelines to Live By
Because search engines are continually changing, it’s hard to stay abreast on all search engine optimization guidelines. However, to keep your website up and running and away from those pesky penalties, you must follow the guidelines established for individual and … Continue reading
Posted in SEO
Tagged content, content marketing, content marketing strategy, eCommerce content, eCommerce partnerships, Google+, links, marketing, marketing strategy, online presence, partner links, search engine optimization, search optimization, SEO guidelines, social media tools, sponsored content, Susan J. Campbell Copywriting Solutions
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Four Ways to Experience the Power of Pinterest
If you’re looking to spice up your content marketing strategy, the answer may lie in the neatly organized, visually stimulating world of Pinterest. No longer just a woman’s playground, Pinterest is gaining some serious clout when it comes to viewership. … Continue reading
Posted in Pinterest Content Marketing
Tagged content, content marketing, content marketing strategy, customers, engage customers, marketing, marketing strategy, pinterest, Pinterest contests, social media, social media campaign, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions, video on Pinterest
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Five Pieces of Content Marketing Advice – Go Big or Go Home
Back in the old days when a man was to marry, he had to pay the bride price for his wife to her family. This entailed offering hefty sums of money and parting with other expensive goods and elements of … Continue reading
Monday Morning Coffee with Alisha Corbet
When the phone continues to ring because companies recognize the value you bring to the market, it’s always a good problem. When this ringing phone leads to a heavier workload, a new job may need to be created. This was … Continue reading
Your Next Email Strategy Should Include These Five Points
Like any marketing plan, the next step after analysis should be a strategy for execution. Your email marketing campaign should be no different. An email strategy should include five important categories: newsletter, digest, stand-alone email, transaction, and lead generation emails. … Continue reading
Posted in Email Marketing
Tagged blog, blog posts, build brand awareness, build brand value, content, customer loyalty, digests, email, email marketing, email newsletter, email strategy, enewsletter, eNewsletter marketing, lead generation email, marketing plan, marketing strategy, newsletter, newsletter marketing, SJC, Susan J. Campbell Copywriting Solutions, target audience, white papers
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What’s Affecting your Search Engine Optimization?
Do you have a business that you’d like to see gain more traffic and attention? Increasing sales is an age-old battle that all companies have faced at one time or another. Something you might find interesting is that nearly all … Continue reading
Content Marketing Can Offer the SEO You Desire
The answers are only a few short clicks away, and customers know it. Search engines are the number one tool to research information on nearly every product and service on the market today. Accessibility to the Internet, in turn, is … Continue reading
Posted in Content Marketing
Tagged Bing, content, content marketing, content marketing strategy, Google+, how to boost SEO, keywords, marketing, marketing strategy, search engine optimization, SEO, SEO writing, social media, social media strategy, social media tools, Susan J. Campbell Copywriting Solutions
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Three Ways to Build a Better Email Strategy
When it comes to allocating money for the marketing budget, it’s easy for a company’s email strategy to get overlooked or pushed to the backburner. This is because newer forms of engagement through Twitter and Facebook have consumed a lot … Continue reading
Creating Content that Stands out From the Crowd
When it comes to creating content, really the sky’s the limit. With dozens of fun ways to engage viewers with meaningful information, you’re only held back by your own creativity. Content is a great way to connect with followers and … Continue reading
Posted in Content Marketing
Tagged blogs, content, content marketing, content marketing strategy, creative content, drive web traffic, engage customers, Google Alerts, Google Keyword suggestions, Google trends, marketing, marketing strategy, pinterest, search engine rankings, Susan J. Campbell Copywriting Solutions, target audience, video content, video content marketing, Vimeo, YouTube
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LinkedIn is a Great Tool to Increase Customer Engagement
Despite the hustle and bustle of everyday life, most people still want that personal touch when making their purchases. In fact, when it comes to followers on LinkedIn, nearly half of them said they prefer to do business with a … Continue reading
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